Breaking Record in Tamil Cinema: Sivakarthikeyan's 'Parasakthi' Trailer Sets New Benchmark

The trailer for Sivakarthikeyan's highly anticipated political drama Parasakthi, directed by Sudha Kongara, has shattered records by becoming the most-viewed Tamil film trailer in 24 hours.

Released on January 5, 2026, it amassed over 40 million views across YouTube and other platforms within the first day, overtaking the previous record held by Vijay's Jana Nayagan trailer, which had garnered approximately 34.4 million views in its initial 24 hours.

This milestone marks a significant achievement for Sivakarthikeyan, highlighting the massive hype surrounding the film, which also stars Ravi Mohan, Atharvaa, and Sreeleela, with music by GV Prakash.

However, the record hasn't come without controversy. Some netizens and reports suggest that the view count for Parasakthi may have been inflated through YouTube advertisements or bots, sparking debates and comparisons with Jana Nayagan's organic traction.

The film is slated for a Pongal release on January 10, 2026, and this trailer buzz has only amplified expectations.